The Skinny

We do this because we love it. We attempt to monetize so that we can continue to improve what we do through new equipment and additional offerings. We endeavor to limit significantly the amount of annoying crap from your view. To that end, there are a couple of ways that you can support the show:

Sponsorship

Why should you have a live show at your business?

  1. Be associated with the most rabid Buccaneers fan segment in the country!
    1. Sports is about PASSION! The partnership of What the Buc? (http://www.whatthebuc.net) and The Bucs Babe (http://www.bucsbaberadio.com) brings together a large and mature set of passionate fans who BLEED Red and Pewter (and occasionally Creamsickle)
    2. Drive awareness of your business to the following markets:
      1. Radio – Broadcast live (and podcasted) in the Tampa Bay market via 1010 AM CBS Sports. Backed by the power of the CBS Sports name, national branding and content, your business gains instant credibility and recognition alongside of some of the most recognized organizations and sports events reaching some of the most sought after consumers!
      2. Internet Streaming – Broadcast live (WITH VIDEO) across the internet to listeners across the world (And available 24/7 for replay) – We have listeners in over 24 countries and growing!
      3. Handheld / Smartphone Availability – Via Radio.com, our listeners can (and do!) listen in via their mobile devices
      4. Tap into your target demographic (and an audience of over 70,000 Listeners per week!)
        1. 75% Male
        2. 45% Male 18-54 years old
        3. 94% Live or work in Hillsborough or Pinellas County
        4. 75% Have a HH income of $50,000+
        5. 50% Have a HH income of $75,000+

What can we do for you?

  1. Advertise with US!
    1. Let our staff build a package based on your needs and that fits your budget that can target your potential customers!
    2. We have opportunities for various levels of involvement to fit almost any budget. Additionally, we can cater your package to your audience by offering opportunities not just on our show and our station but across the entire CBS family!
  2. Live Broadcasts
  3. Segment Sponsorship
  4. Traditional on air advertisement packages
  5. Web banner placement on multiple sites

What does it take to get started?

  1. YOU!
    1. We need businesses that want to increase their profile with a growing and financially capable market that happens to also be a group of rabid sports fans!
    2. We need you to establish an investment level (Budget) for our partnership – It really is that simple
    3. US!
      1. Our team will meet with you and craft a personal package that targets your audience leveraging all media outlets that are available (and we have them all!) There is a formula for success here:
        1. Target – We must target the audience that YOUR business needs, wants and serves. That requires insight. We got that.
        2. Frequency – Working with you and your budget, our team will put together a package to maximize the ‘stickiness’ of your campaign. You advertise so that people recognize, remember and reward you with business. This takes frequency and exposure.
        3. Creative – If your placements or ads stink, it does not matter how often people hear or see them, they will not do business with you. Let our team of creative experts help you put your best foot forward!

OK, I am SOLD! What do I do next?

Contact us at inquiries@whatthebuc.net. We will make sure you speak to the right people!

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